What Is the Flag We Rally Around? Trust in Information Sources at the Outset of the COVID-19 Pandemic in Latvia

Alise Tifentale, Anda Rožukalne, Vineta Kleinberga, and Ieva Strode. “What Is the Flag We Rally Around? Trust in Information Sources at the Outset of the COVID-19 Pandemic in Latvia.” Social Sciences, Volume 11, Issue 3 (March 2022), 123; doi:10.3390/socsci11030123.

Download the open access article from the journal’s website: https://doi.org/10.3390/socsci11030123

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This article is one of the deliverables in the research project, Life with COVID-19: Evaluation of overcoming the coronavirus crisis in Latvia and recommendations for societal resilience in the future (VPP-COVID-2020/1-0013) that was implemented from June 2020 to March 2021. The project was led by Alise Tifentale who from December 2019 to March 2021 served a visiting researcher at the Communication Studies department, Riga Stradins University, Riga, Latvia.

The project was carried out by 88 leading scholars from RSU and a consortium of four other Latvian research institutions. The project won EUR 500,000 in a nation-wide competition within the framework of the State Research Program. Read more about the project here: http://www.alisetifentale.net/research-blog-at/rsu-research-completed

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Abstract:

Trust in information sources about COVID-19 may influence the public attitude toward the disease and the imposed restrictions, thus determining the course of the COVID-19 pandemic in a given country. Acknowledging an increase in trust in the government or the so-called rally ‘round the flag’ effect around the world at the beginning of the COVID-19 pandemic, this study explores possible determinants of this effect in Latvia, looking at such variables as the perceived disease risk, gender, age, education, income, and language spoken in the family. Presuming that risk perception may be amplified by trust in various information sources, we investigate a spill-over of the rally ‘round the flag’ effect on healthcare professionals, media, and interpersonal networks. Studying data from a nationally representative sociological survey conducted in September 2020, we confirm a positive relationship between trust in all information sources, except friends, relatives, and colleagues, and perceived disease risk. Correlations are also strong regarding trust in almost all information sources and the measured socio-demographic variables, except gender. Interpersonal trust seems to be relatively stable, and in most cases the correlations are statistically insignificant. With this study we suggest that increase in trust in government institutions as well as other information sources, even in crisis situations, does not depend on any single element, but instead presents a more complex phenomenon.

Is This the Right Time for Landscape Photography?

The essay was written in January and February 2020, just before the COVID-19 outbreak paralyzed our lives, and published in August 2020, just after the most severe restrictions had been lifted and a biennale could take place in Riga, Latvia. Although written just a few months earlier, the essay today seems to belong to some distant time and place, to a world that, likely, will remain only in our memories.

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